Customer and Sales Wins
Commercial audiences want clarity around revenue, retention, and expansion. Frame the customer’s pain, alternatives considered, and your unique insight. Explain how you reduced friction, built urgency, or created consensus across stakeholders. Quantify contract size, cycle time reduction, or renewal uplift. If confidentiality applies, use relative percentages. End with the customer’s quote or outcome at renewal, inviting the interviewer to ask for details you’re ready to provide tactfully.